Membership Means Everything

Power up your independent optometry practice with exclusive discounts & rebates, insurance billing, staff training and so much more.

A quick practice analysis could boost your profitability. Chat with us today!

Vision Trends Means More:

Power of Choice

True Independence - You choose the vendor partners that make the most sense for your practice.

Business Solutions

Our purpose-built programs address your biggest pain points, including: insurance billing, staff training and even credit card processing fees.

Industry Partnerships

Over 100+ vendor partners give you the best offering for every area of your practice, including exclusive programs like In-Office Finishing with VSP.

Membership Engagement

Annual events bringing members together from around the country, local in-market dinner meetings and Peer2Peer discussions, all designed to foster innovation and growth.

What Our Members Are Saying:

“I've known Dr. Toups for over 30 years...It's all about family with Dr. Toups and the Vision Trends group.”

“What brought me in to Vision Trends was the special pricing and increased profit, but what's kept me are the relationships built, camaraderie and learning practice management tips from friends at the meetings.”

“Any part of your practice, you need help with, they have a tool. You don't have to go anywhere else.”

Our Membership Fits Your Needs:

Silver

$249/mo

Entry-level membership for entry-level practices

Basic Savings


  • check mark with hex color 27aae1 100% Discounts
  • check mark with hex color 27aae1 50% Rebates
  • check mark with hex color 27aae1 Business Analytics
  • check mark with hex color 27aae1 25% Annual Meeting Reimbursement
  • check mark with hex color 27aae1 CC Processing (Flat Fee or Surcharge)
  • check mark with hex color 27aae1 Annual Practice Review

Gold

$499/mo

Best for medium-sized practices

Access to Lab Ownership, Increased Rebates


  • check mark with hex color 27aae1 100% Discounts
  • check mark with hex color 27aae1 75% Rebates
  • check mark with hex color 27aae1 Business Analytics
  • check mark with hex color 27aae1 50% Annual Meeting Reimbursement
  • check mark with hex color 27aae1 CC Processing (Flat Fee or Surcharge)
  • check mark with hex color 27aae1 7% Rebate - VT Lab Solutions
  • check mark with hex color 27aae1 Annual Practice Review

Platinum

$749/mo

High Volume practices

Maximum Profitability, Maximum Partnership


  • check mark with hex color 27aae1 100% Discounts
  • check mark with hex color 27aae1 100% Rebates
  • check mark with hex color 27aae1 Business Analytics
  • check mark with hex color 27aae1 CC Processing (Flat Fee or Surcharge)
  • check mark with hex color 27aae1 Online Staff Training
  • check mark with hex color 27aae1 10% Rebate - VT Lab Solutions
  • check mark with hex color 27aae1 3% Rebate - VT Insurance Billing
  • check mark with hex color 27aae1 Semi-Annual Practice Review

Industry Partnerships For Every Area Of Your Practice: